He Ministry of Economy, Trade and Industry of Japan (METI) presented a new series of strategic guidelines for the global development of the country's creative industry, which covers sectors such as anime, video games, manga, movies and music. The proposal was announced during the eighth Industrial Policy Seminar on Entertainment and Creativity celebrated in October.
According to the report collected by Otaku Sokenpolitics seeks expand international Japanese content market to 20 trillion yen by 2033. The measure is aligned with the request of the Japan Business Federation (Keidanren)which in September asked the government for a broad and sustained support strategy for the national cultural sector.
Direct support and creative freedom
The document, titled “Five key principles of the Entertainment and Creativity Industries Policy”includes the following points:
1. Large-scale and long-term strategic support.
2. Promote the global dissemination of Japanese content.
3. Do not interfere with the content of creative works.
4. Offer direct support to creators.
5. Prioritize those who take on new challenges.
The third principle has received special attention because of its emphasis on freedom of expression. The METI explained that its intention is finance projects and promote international distribution without intervening in the artistic content, ensuring that government support does not compromise the vision of the creators.
Less intermediaries and more transparency
The fourth clause proposes a more transparent support structure, reducing dependence on intermediaries and ensuring that resources Reach directly to those who create and disseminate the content. The objective is to strengthen local capacities through investment in intellectual property, human talent and digital technologies.
According to the ministry, the results of previous policies were limited compared to countries such as South Korea. METI acknowledged that it has not yet managed to sufficiently increase the creative assets, productivity and wages of the sector, and hopes that this new strategy will allow Japanese content conquer international markets over the next decade.
Could this policy mark a new course for the global expansion of Japanese anime and video games?
